World Art Group, Inc
Volume 80 · 80 F.T.C. 607
deceptive advertisingmail order direct salespricing comparisons
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World Art Group, Inc, 80 F.T.C. 607 (1972). Consumer Law Library, https://consumerlawlibrary.org/decisions/v080-0078
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In THE MATTER OF WORLD ART GROUP, INC., ET AL.
CONSENT ORDER, ETC., IN REGARD TO THE ALLEGED VIOLATION OF THE FEDERAL TRADE COMMISSION ACT Docket C-2188. Complaint, Apr. 17, 1972—Decision, Apr. 11, 1972. Consent order requiring two corporations selling paintings, watches, maps. plates, books and other articles with headquarters in New York City and East Norwalk, Conn., and their advertising agency to cease failing to ship merchandise within 21 days, failing to make refunds in their moneyback guarantees, misrepresenting the savings to purchasers of their merchandise, misrepresenting the karat fineness of their gold watches and the efficacy of their insect controls.
Complaint Pursuant to the provisions of the Federal Trade Commission Act, and by virtue of the authority vested in it by said Act, the Federal Trade Commission, having reason to believe that World Art Group, Ine.. a corporation; Standard American Suppliers, Inc., a corporation: Curtis Advertising Company, Inc., a corporation; and Lawrence R. Curtis. individually and as an officer of said corporations have violated the provisions of said Act, and it appearing to the Commission that a proceeding by it in respect. thereof would be in the public interest, hereby issues its complaint, stating its charges in that respect as follows:
Paracrapn 1. Respondent World Art Group. Inc., is a corporation organized, existing and doing business under and by virtue of STERLING DRUG, INC. 607 477 Final Order Finat OrpDER This matter having been heard by the Commission upon the appeal of counsel supporting the complaint from the hearing examiner’s initial decision, and upon briefs and oral argument in support thereof and in opposition thereto, and the Commission, for the reasons stated in the accompanying opinion, having denied the appeal and having modified the initial decision to conform with the views expressed in said opinion:
It is ordered, That the hearing examiner’s initial decision as modified be, and it hereby is, adopted as the decision of the Commission. It is further ordered, That the complaint be, and it hereby is, dismissed.