Rod Ale Press, Inc.
Volume 71 · 71 F.T.C. 1184
deceptive advertisinghealth claims
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Rod Ale Press, Inc., 71 F.T.C. 1184 (1967). Consumer Law Library, https://consumerlawlibrary.org/decisions/v071-0079
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IN THE MATTER OF ROD ALE PRESS, INC. , ET AL.
ORDER, OPINIONS , ETC. , IN REGARD TO THE ALLEGED VIOLATION OF THE FEDERAL TRADE COMMISSION ACT Docket 8619. Complaint, Ap?'il 1.96h-Decision, June 20" 1967" Order requiring an Emmaus, Pa. , book publisher to discontinue making claims in its advertising that readers of two of its health and diet publications would gain various therapeutic benefits. COMPLAINT Pursuant to the provisions of the Federal Trade Commission Act, and by virtue of the authority vested in it by said Ad, the Federal Trade Commission having reason to bcljeve that Rodaie Press, Inc. , a corporation, and Rodale Books, Inc. , a corporation and Jerome 1. Rodale and Robert Rodale, individually and as offcers of said corporations, hereinafter l'efelTed to as respondents, have violated the provisions of said Act, and it appearing to the Commission that a proceeding' by it in l' espect therecf would be in the public interest, hereby issues its complaint, stating its charges in that respect as follo\vs:
PARAGRAPH 1. Respondents Rada!e Press, Inc. , and Rodale Books, Inc., are corporations organize(l, existing and doing business under and by virtue of the laws of the State of Pennsylvania with their offces and principal places of business located at 33 East lVfinor Street, Ernrnaus, Pennsylvania. Orner of Dec. !9GR , dismissed the WJmplajnt in this matter after H. jcmr,r, ri Gated Oct 1968 407 F. 2d 1252 (196e), from the Court of Appeals, Complaint 71 F.
so highly flammable as to be dangerous when worn by individuals.
2. Manufacturing for sale, selling, or offering for sale any article of wearing apparel made of fabric, which fabric has been shipped or received in commerce, and which under Section 4 of the Act, as amended, is so highly flammable as to be dangerous when worn by individuals.
It is further ordel'ed That the respondents herein shall, within sixty (60) days after service upon them of this order, file with the Commission a report in writing setting forth in detail the manner and form in which they have complied with this order.