The Freezit Corporation of America
Volume 53 · 53 F.T.C. 919
deceptive advertisingproduct labeling
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The Freezit Corporation of America, 53 F.T.C. 919 (1957). Consumer Law Library, https://consumerlawlibrary.org/decisions/v053-0149
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In THe Matrer oF THE FREEZIT CORPORATION OF AMERICA ET AL. ORDER, ETC., IN REGARD TO THE ALLEGED VIOLATION OF THE FEDERAL TRADE COMMISSION ACT Docket 6658. Complaint, Oct. 18, 1956—Order, Apr. 24, 1957 Order dismissing—-for failure to obtain service on defendants—complaint charging Dallas, Tex., sellers with misrepresenting the comparative merits, popularity, patented features, etc., of ‘Mister Ice” liquid cooling agent and “Fish Charm” product designed to be used by fishermen to attract fish.
Before Ur. J. Earl Cow, hearing examiner. Mr. Edward F. Downs and Mr. Garland S. Ferguson for the Commission.
Orver Diuisstnc Complaint Whereas, the Commission, on October 18, 1956, issued its complaint in this proceeding, charging The Freezit Corporation of America, a corporation, and Ledger D. Veazey, individually and as an officer of said corporation, with the use in commerce of certain unfair and deceptive acts and practices in violation of the Federal Trade Commission Act; and Whereas, all reasonable efforts to obtain service of said complaint on the proposed respondents have failed; and The Commission being of the opinion that in the circumstances the only present alternative is to dismiss the complaint without prejudice:
It is ordered, That said complaint be, and it hereby is, dismissed, without prejudice, however, to the Commission’s right to institute a new proceeding against the parties or to take such other action at any time in the future as may be appropriate in the then existing circumstances.
920 -FEDERAL TRADE ‘COMMISSION DECISIONS Decision 538 F.T.C.