Advisory opinion letter to Mr. Shea

ADVISORY OPINIONS WITH REQUESTS THEREFOR 1775

First Letter of Request
May 11, 1970
Dear Mr. Shea:

Request is hereby made on behalf of Marketing Action Group, Inc. (MAG), a Delaware corporation, for an advisory opinion of the Federal Trade Commission in regard to a proposed promotion plan of MAG. A detailed plan of the proposed program is set forth in the memorandum enclosed herewith.

The proposed program of MAG is not currently being employed by the requesting party and is not the subject of any pending investigation or other proceeding by the Federal Trade Commission, or by any other agency of the United States Government, or of any State or local government, except that under date of April 21, 1970, it was submitted to the Mailability Division of the Post Office Department for its approval under the provisions of the Post Office Department. We trust that the enclosed memorandum fully explains the proposed program to the satisfaction of the Commission. However, we will be glad to answer any questions which the Commission may have in regard to the MAG program. Please direct any inquiries to F. Herbert Prem, Jr., Esq. of this firm or, in his absence, to Rebert B. Sims, Esq.

Very truly yours,
Whitman & Ransom
Enclosure