Furnishing and servicing projection equipment in grocery outlets
69 F.T.C. 1226 · July 11, 1968 · Digest No. 50
source volume section (69 F.T.C. 1226)
Text is machine-OCR of the printed volume and may contain errors. Advisory opinions are the Commission's views on proposed conduct, not binding orders.
No. 50. Furnishing and servicing projection equipment in grocery outlets.
A marketer of projection equipment has been advised by the Federal Trade Commission that his proposed p1an to lease equipment and furnish associated services to suppliers of grocery products for advertising purposes in grocery outlets would not subject him to a charge of violation of law. SuppJiers would lease space from grocery store operator-customers they select. The marketer would prepare advertising of the supplier s product and insta1l and maintain the equipment in the selected stores. He would take no part in the selection of retail stores and would not act as agent or intermediary for the ADVISORY OPINION DIGESTS 1227 supp1iers in making the necessary contracts or agreements for the placement of leased projection equipment in the stores. The Commission advised the marketer that his leasing of the projection equipment plus the preparation of advertising material and performance of instal1ation and maintenance services would not subject him "to a charge of violation of Sections 2 (d) or (e) of the Robinson-Patman Amendment to the C1ayton Act which sections are set forth in the Commission s Guides for Advertising Al1owances.
However, the Commission said that it "shou1d be clearly understood'" " " that participation in this p1an by supp1iers may involve a vi01ation of Law on their part unless the payments made and the services or faci1ities furnished, are made available to all competing purchasers in a non-discriminatory manner. (File No. 633 7061 , released Iay 20 1966. Modified Ju1y 11, 1968, p. 1211 herein.